Design X Social 2020: Life in Lockdown
Aasan – apni online mandi
One of the major impacts of corona virus has been on India's agricultural sector. Farmers are scared of getting infected in markets or while travelling to sell their produce to consumers. Middle men are quoting throw away prices, taking advantage of the farmers desperate situation. This leaves vegetables and fruit farmers at huge risk, due to the perishable nature of harvest. Also, consumers are eating more of grains and pulses and very less fruits and vegetables. They are scared to go shop outdoors due to the pandemic. They worry about their immunity degrading against the virus due to their diet. Our solution buys fruits and vegetables from farmers at a standard fair price. We take away the burden of marketing and sales on the farmers. On the app the farmer will select his produce and its variety. Our image processing system will perform quality check and offer a standard fair price. This supports negotiation discussions. On pick up date, Covid 19 screened agent arrives at the farm with the cold storage vehicle, scans QR code and performs secondary quality check . Harvest is weighed on the truck with an inbuilt weighing system. The farmer receives his payment on his bank account. The farmer can also choose to drop harvest at our covid safe cold storage facility. Along with this the farmer can avail various services for farming and be part of 'Parivaar' or community with like minded farmers on the app. As per registrar general of India & Census report for year 2015 , 74 % of 118 Mn farmers in India are small farmers or farmers who don’t own a land. This solution can impact all these farmers and consumers positively and also improve India's GDP.
Impact On The Society