I am a certified UX Designer with over 7 years of experience in designing for web, desktop, and mobile applications. My work majorly consists of creating and rapidly iterating on ideas using different UX research methodologies like a Customer journey map, process flows, prototypes, wireframes, and high-fidelity designs to effectively communicate design strategies and detailed interaction behaviors.
My work includes collaborating with cross-functional teams including business, engineering, product, and user experience to identify research objectives and plan user research activities. Managing and leading all aspects of remote and lab-based user research and usability evaluations on a variety of different types of websites, web-based, mobile, and tablet applications.
I have completed numerous projects involving heuristic evaluations, user research, user interface structure, usability testing, detailed design, and standards across channels. I am highly influenced by modern design – contemporary, minimalistic flat design principles.
My clients have included big household names and smaller up-and-comers alike, including IKEA, BMW, Cisco, O.C.Tanner(former Kwench Technologies), SMARP, Bombardier, DubaiFirst Bank, and Daimler. I love writing about user experience best practices and latest trends and have published some articles on Medium blog, UX Collective, and Designer News.
User Research, User Persona, Design Strategy, Design Management, User Experience Design (UX), Interaction Design, Information Architecture, Prototyping, Visual Designing, User-Centered Design, Entrepreneurship, New Product Innovation, Design for Mobile, Prototyping, Agile, Scrum, Wire-framing, Usability Testing, etc.