Michael is a design thinker and brand creator helping companies connect to their purpose and fully realize their potential by communicating meaningful ideas in a simple and positive way.

Michael is also the co-founder and CMO at The Good Chocolate, a design-driven chocolate company dedicated to making healthy and delicious chocolate made without sugar. Michael earned his MPS in Design Management from Pratt Institute, New York.

And has a BFA in Graphic Design and BA in Behavioral Sciences. He lives with his wife and three boys in Raanana, Israel.